Author : AllCard

Repeat purchases and customer loyalty are two pillars of a sustainable business. These two factors areessential in ensuring a business’ cash flow. Repeat customers mean recurrent purchases, which givesbusinesses a continuous income stream without spending for customer acquisition. On the other hand,loyal customers not only bring repeat purchases but tend to spend more and are […]

Building customer loyalty is not easy for businesses, especially since almost every business has somerewards program. From punch cards to complex mobile apps, almost every business aiming to grow hasa strategy to build its relationship with its customers. This makes it more challenging for businesses to getcustomers to sign up for their membership program. Even […]

Running a cafe in today’s competitive market can be challenging because of all the newcafes opening up. You’ll see trendy cafes popping up left and right with differentconcepts and offerings, and consumers love it! They have a lot of options now to gettheir daily caffeine fix. Plus, they have additional destinations to visit during theweekends. […]

Well-designed and beautifully printed cards and labels exude confidence and competence. It tellscustomers that you are invested in delivering quality goods and services. Which makes them feel more atease with transacting with you. This level of branding is important, especially for businesses that pridethemselves as paragons of quality products and services. This is why we […]

Retaining customers is the lifeblood of any successful clothing brand. We’ve seen many fashion brands exit the runway early because their customers hopped on the next hottest thing, forgetting all about them. And we’ve seen brands that have existed for more than three generations and are still going strong just because their customers (and, by […]

Customer loyalty programs encourage customers to buy a company’s product or service continuously. By offering rewards, incentives, or special perks to repeat customers, businesses aim to build long-term relationships and foster customer loyalty. This increases brand preference and customer retention, contributing to business profitability. Customer loyalty programs also provide valuable information about customers and their […]

Imagine walking into a clothing store and trying on a pair of shoes you love but ultimately deciding not to buy them. Days later, you receive an email with a special discount on those same shoes. This is the perfect example of a remarketing campaign in action. By leveraging data and advanced targeting techniques, businesses […]

Every year, business managers and owners look for new ways to increase their brand’s revenue. They come up with all these clever marketing schemes to reach more people, get more customers, and sell more products. From crazy advertising campaigns to can’t pass off promotions and discounts, brands would do everything to increase their revenues to […]

Getting the most out of your existing customers is one of the best ways to increase sales without investing a boatload on marketing and advertising promotions. Various studies show that getting current customers to repurchase is up to 5x cheaper than acquiring new customers for your business. You can get five customers to buy more […]

As our previous articles mentioned, an effective customer loyalty program is a powerful business strategy. It has the potential to increase a business’s revenue and profitability drastically. This is because getting repeat customers is much cheaper than acquiring new ones. Plus, loyal customers tend to bring in more customers, which reduces your need for advertising. […]